Technology was used throughout our project from planning to
research to the creation of the video and even the evaluations. Media
technology has benefited us very much making many tasks much easier to do and
made many of our tasks completed to the highest professional standard.
During the research stage the Internet was very beneficial,
especially ‘YouTube’ when researching different music videos, which gave us
ideas of what to include in our video. We found out that different music videos
used different styles and context when targeting specific audiences.
We also used ‘Google Maps’ to look potential locations for
our music video. This was very useful because we could see and discuss the
locations sat in class instead of going to the various locations which saved us
time and money.
First of all the software PowerPoint on the computer was
ideal to make notes of ideas for our music video, which could be sent by e-mail home so that we could make full use
of our time even at home. This was useful because if we were not able to finish
a task at home, we could easily send the work home so that we could complete
the work there.
The Internet came in very handy again during the planning
stage, when we had to get the lyrics of our chosen song. The lyrics were very
east to get hold of, this meant we were easier able to make notes on them, e.g.
where this part was going to be filmed and when. Then we were able to make
copies using a scanner which were then distributed through our group so
everyone had a copy.
During the actual filming process, we used mobile phones and
social networks (Facebook) to communicate with each other. This was again very
useful because it made communication among the group so much easier and we
could plan our filming days and tell each other new idea’s without meeting and
wasting precious time.
When making our ‘Digi-Pack’s’ the internet once again came
in very handy, we used it to look at other professionals work, which we could
analyse and get ideas from to use in our own. We didn’t only just look at the
positives to see what we could include, we also looked at the negatives to know
what wasn’t ideal to include in our ‘Digi-Packs’.
To make the actual ‘Digi-Packs’ I used Adobe Illustrator CS3
and Adobe Photoshop CS3. This made editing pictures, constructing albums and
posters to a professional standard.
Constructing the actual video required using a video camera
to shoot the footage. The camera had a USB attached to it which connected to
the computer which made uploading footage extremely easy. We edited the footage
on a programme called “Premium Pro”. Editing took up most our time because of
the huge amount of footage we had to cipher through, which added up to about 3
hours just for a 4 minute video. We wanted every bit of footage to decide what
would be useful and what wouldn’t be. After that was completed there was still
a huge amount of footage left which we as a group had to go through and edit
then put into a timeline for the song.
We remembered that a “digi-pack” still needed to be
constructed, so when filming we made sure to take various pictures needed for
our magazine posters, CD’s and CD booklets. The video camera came in very
useful not only for filming but also for the fact that it doubled up as a
stills camera, which meant we could take up to 1000 shots without having to set
up a completely different camera for photos.
During the evaluation stage questionnaires were given out to
year 8 and 9’s to fill out about the music video which was all produced on
Microsoft Word. These were very useful because it made it easier to get
feedback and were easy to make.
Making sure blogging work was completed regularly about what
we did and tasks that were completed, this was done mostly on the computer. I
also used Microsoft word again to first write my blog posts to make sure there
weren’t any spelling mistakes or grammar errors. The tasks that weren’t completed on the
computer but paper were easily scanned on to the blog.
Finally in conclusion, media technology has helped us
greatly during our project. Without some of the technology used such as
“Premium Pro” and “Photoshop” this project wouldn’t be anywhere near what it is
today. Media technology has helped us a lot and gave us a deeper understanding
of media.
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